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When everybody is planting apples a visionary plants oranges.

Matshona Dhliwayo

Anthropologie Internal Living Wall, Regent Street

  • London, United Kingdom
  • 2009
  • For Urban Outfitters
  • 160m2
  • Publicly viewable

Project Details

  • Water is sourced from a rainwater harvesting tank
  • Design based on an artistic source concept

This wall was installed at the Regent Street store, Anthropologie. A big name in the USA, with stores in nearly every city, this was Anthropologie's first and flagship European store and so required something special. Biotecture designed a 160m2 indoor living wall, which fills the full height of the retail space; at 15 metres high, it creates a dramatic backdrop to the retail brand’s eclectic and creative mode of presentation. The Anthropologie living wall design for this impressive indoor vertical garden is based on a fluid interpretation of woven cloth. It features many plant species which are known to have beneficial effects on improving air quality, including Spatyphillum  'Peace Lily', which is the number one for air quality improvement according to NASA, and Chlorophytum  'Spider Plant'. "Lush and green, the Living Wall is aligned with the store’s staircase, allowing guests like yours truly to admire new plants on each level. In addition to being beautiful, I was also impressed to learn that the wall is sustainable and is irrigated by rain water collected from the roof." The SavvyBostonian Biotecture also installed the Living wall in the SMEG flagship store on Regent Street, you can read and download a full case study of that project from the 'SMEG flagship store living wall' case study page  

Anthropologie’s new store does not disappoint. We were particularly taken by the 'living wall', a verdant spectacle climbing down the main wall.

Vogue October 2009